Tuesday, March 10, 2009

Shop for a Good Cause

The theme for this Marc by Marc Jacob tee is the fight for breast cancer. Miss Marc is wearing boxing gloves and a tank saying "Fight like a girl". As a continuation to that slogan, "To beat breast cancer!" is written on the bottom left. Marc Jacobs, LLC created this exclusive collaboration with Bloomingdales so that 50% of the retail sale can go to The Breast Cancer Research Foundation®. The retail price for the tee is $48.



I love the idea of integrating philanthropic ideas to shopping. Most people who are buying label items are over paying anyway. Why not buy and do a good deed at the same time? But...as much as I support this collaboration Marc Jacobs is having with Bloomingdales, I still think the most effective way to give back to the community is through volunteer work. Each tshirt sold would only generate $25 revenue for the foundation, how many tshirts do they have to sell in order to cover the cost of one simple research? If you ask me, I think there are tons of people out there who can financially support non-profit organizations just by letting out a little pocket change. That alone would be much better than selling a million tshirts (hint: CEOs...or the executives from the financial industry!?!) Yes, money can be the number one determinate factor in helping non profit organizations; but I think the best way to contribute for us working-middle class is our time. We should not discount the fact that time and love can often times be just as powerful (if not more powerful) than monetary support!

Image Source: Bloomingdales.com

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